As part of its ongoing commitment to developing its dealer network and enhancing the quality of customer service, Hisense organized a specialized online training workshop during May 2026, bringing together the company’s managers and authorized dealers from across Syria, with the participation of a representative from the regional office. The workshop was held as part of Hisense’s continuous efforts to transfer knowledge, strengthen collaboration, and unify operational standards across its markets.

The training program combined both theoretical and practical sessions, covering the latest operational procedures and company standards, while introducing participants to Hisense’s diverse product lines and the key technologies and features that distinguish its home appliances and consumer electronics. The program aimed to equip dealers with the knowledge and expertise needed to provide professional consultation and outstanding customer service.

The workshop also focused on strengthening communication between the regional office and local dealers, encouraging the exchange of expertise, and ensuring consistent performance across all authorized sales and service channels through the implementation of Hisense’s global best practices.

Hisense believes that its authorized dealers are strategic partners and a key driver of the brand’s growth. By continuously investing in their professional development and sharing the latest industry knowledge, the company ensures they remain well-equipped to meet the evolving needs of customers and the rapid advancements in home appliance and consumer electronics technologies.

Held during May 2026, this workshop reflects Hisense’s global vision of building a highly skilled and well-connected dealer network. In Syria, Imad Ghreiwati & Sons Group, the company’s authorized distributor, remains committed to implementing Hisense’s international standards and delivering a premium customer experience that reflects the brand’s reputation for quality, innovation, and reliability.